Mäkitalon Farmi

Mäkitalon Farmi is a Finnish food brand offering fresh, ready-made salads made with carefully selected ingredients from local producers. The goal was to refresh the brand's identity while preserving its connection to Finnish countryside traditions, quality, and authenticity.

I led the complete rebranding, redesigning the logo, visual identity, and packaging across the entire product range. Combining countryside-inspired illustrations, bold typography, and a distinctive color palette, I created a cohesive identity that brings the brand's heritage into a modern, recognizable packaging system.